Coradi Contracting

Turning a Strong Local Reputation Into Digital Growth

SEO, project content, and Google and Meta advertising for a Virginia Beach bathroom and kitchen remodeler.

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Solutions:

Content & Media Production

Markets:

Virginia Beach, VA Chesapeake, VA

Client Profile

About Coradi Contracting

Industries: Construction & Development

Coradi Contracting is a Virginia Beach remodeling company specializing in bathroom renovations, custom tiled showers, tub-to-shower conversions, and kitchen remodeling. Serving Virginia Beach, Chesapeake, and surrounding communities, Coradi is known for skilled craftsmanship, a professional remodeling experience, and a commitment to doing the job right.

The Challenge

Making a strong reputation just as visible online

Coradi had already built a reputation for quality remodeling work. The next step was making that reputation just as visible online. Coradi needed to show up prominently during homeowners’ research process and give them plenty of reasons to choose Coradi once they did.

A significant investment

Homeowners searching for a remodeler are making a major investment in their homes and research carefully before reaching out.
Proof of quality

Before calling, homeowners want to see finished work, hear from past customers, and understand the contractor’s capabilities.
Visibility during research

Coradi needed to show up prominently while homeowners compare options and feel confident they’re choosing the right company.

The Vatik Solution

Connecting search, content, and advertising around real projects

Our role with Coradi extends across its digital marketing, connecting search strategy, website content, advertising, and real project work into a coordinated effort to drive new business.

Deliverable 1

Marketing Strategy, SEO & Website Consulting

SEO has played a major role. VATIK conducts keyword research, develops content strategies, optimizes existing pages, identifies new pages to create, and implements improvements aimed at the searches most valuable to Coradi.

We also collaborate with Coradi’s web team on larger website recommendations and implementation, ensuring the site continues to evolve alongside the company’s marketing.

Completed projects are incorporated into the search strategy through detailed case studies. These pages give search engines additional relevant content while giving homeowners something even more valuable: real examples of Coradi’s work and the transformations the company can deliver.

Deliverable 2

Documenting the Work

For a remodeling company, the finished product is one of the most persuasive marketing assets available. We coordinate with Coradi to document projects before and after construction, capturing the transformations that demonstrate the quality of the company’s work. We also coordinate directly with customers to capture testimonials and their experience working with Coradi.

Instead of creating marketing content disconnected from the actual business, we’re able to build much of Coradi’s content around real jobs and real customers. Those assets become useful throughout the marketing ecosystem, from project case studies and website content to social media and advertising.

Deliverable 3

Paid Search & Social Advertising

VATIK creates and manages Google and Meta campaigns to put Coradi in front of homeowners at different stages of the remodeling decision.

Google Ads captures high-intent searches from people already looking for remodeling services. Meta gives us the ability to introduce Coradi’s work to homeowners through visual creative, including the project transformations that make the company stand out.

We manage campaign development, targeting, creative, budgets, optimization, and performance, continually refining the campaigns around the services and opportunities that matter most to Coradi.

The Outcome

#1 local rankings, backed by real proof

Coradi’s visibility in local search has grown significantly, with the company reaching and maintaining #1 rankings for relevant keywords in its market. More importantly, that visibility is backed by a much stronger body of proof. Prospective customers can find Coradi through search, explore real remodeling projects, see before-and-after transformations, hear from past customers, and understand the quality of work they can expect.

SEO, project content, Google Ads, Meta advertising, and website improvements reinforce one another rather than operating as separate marketing activities. As Coradi has grown, we have continued refining that mix to support the company’s next stage of growth and keep its marketing working toward what matters most: bringing more of the right remodeling opportunities to the business.

Local Rankings

For relevant remodeling keywords

Testimonials

What Our Clients Have to Say

Verified

“Doubled our visibility and client outreach”

HIGHLY recommend working with the dedicated professionals at Vatik. This team works diligently to make themselves available for their clients, they produce quality work, and are extremely knowledgeable in many avenues. The work they’ve done with our company has doubled our visibility and client outreach, and the follow-up they provide in order to continue improving processes is not a service you will find ANYWHERE else. 10/10 recommend!!

Emilee Galloway

The Tub Guys

Verified

“The ROI speaks for itself!”

Amazing service coupled with amazing people makes this company a no brainer to hire! We went from no online presence to converting 3 clients in 6 months via YouTube and a growing online presence!

Kaleo Kina

Cova Collective

Verified

“Now at the top of the search engine”

Amazing experience with Vatik. We had them redo our website and their strategy was clear from the start and the results were exactly what we asked for. Our SEO is up, we are now at the top of the search engine and our organic reach has increased significantly. Can’t recommend this company strongly enough!!!!